The Obakki brand card is designed to fold and fit neatly into the fully custom modular packaging suite designs and is a reflection of the brand’s grounding in sustainability. The card form is designed to reveal product information slowly with every unfolding, humbly revealing a deep blind embossed logo. Printed on a texturally rich FSC certified wood-pulp paper with non-toxic ink for a luxurious sensory experience that is sustainable.

The Obakki packaging suite Arithmetic’s team engineered is a celebration and reflection of the raw nature of the brand’s ingredients. The custom dielines and interchangeable inserts are produced out of millboard (a by-product of paper production that would otherwise become waste); its material is featured bare rather than paper wrapped in solidarity with its minimalistic formulations. The boxes are sealed with custom FSC-certified labels printed with non-toxic inks and adhesive. Colourless flint glass bottles and aluminum were chosen for their infinite recyclability. The result is a beautifully humble, sustainably minded, and sensorially rich packaging suite that is grounding for their clientele.

See the full packaging suite created by Arithmetic here.